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Organization of marketing and corporative
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Fusion Carnival
Client: Rutube
When: 29.11.12
Where: ICON Club

Fusion Carnival

Task

ENHANCE BRAND LOYALTY FROM THEIR PARTNERS.

Organize the presentation of new products, new advertising space and opportunities for advertisers and partners in the format club party. Create a comfortable environment for communication in a relaxed format.

Number of guests: 400

Concept

FUSION CARNIVAL - IS A NEW WAY TO ATTRACT THE ATTENTION

of a sophisticated audience and to get to talk about myself. Rutube is a company that want to be fashionable and stylish web site that collects around the advanced modern humans. Presentation of an updated Rutube was held in a unique format, in which all the guests enjoyed the spectacular performances, colorful show, an unprecedented fusion of technology and acrobatics. Fusion-carnival - a synthesis of all musical genres, dance tunes and fiery rhythms. Fusion - a new format of Rutube, where everyone can find his own content!

Details

HOLIDAY GUESTS WERE MET BY STILTS AND FREAKS

in the images from Elena bass. For all the invited studio Fusion make-up and Crystal Tatu worked, where it was possible to try yourself in the most intricate and unexpected ways. Actual trend of augmented reality was reflected in the performance "Thoughts", when all the secret wishes of guests "broadcast" on the big screen. Crazy acrobatics without a net under the ceiling of the club ICON during the band Guru Groove Foundation - that's it, the merger of technology and human potential!

Video

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